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12/09/2011

Let’s say hello to Bing’s rival search advertisers in America including IAC/InterActiveCorp, Amazon.com, AT&T, Expedia, Experian Group, and Microsoft

Global-search-spendCiting Kantar Media data, adage.com published a list of Google's biggest search advertisers in America.  Using data compiled from January to September 2011, Kantar Media showed the top spots that included IAC/InterActiveCorp, Amazon.com, AT&T, Expedia, Experian Group, and Microsoft.

The decision engine’s parent total spending on search ads via Google was considered as the number six of the biggest spender for 2011.   The software giant company had written checks totaled for about $71 million by the end of September. 

IAC/InterActiveCorp is the number one search ads spender which totaled about $175 million for the first nine months of 2011.

(Screenshot: adage.com from Kantar Media)

Posted on 12/09/2011 at 04:43 PM |

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