adCenter releases several features to help Bing and Yahoo advertisers to save time include a simpler web interface, an easy to use desktop control panel, better tracking and reporting tools

Microsoft's adCenter has released several pre-holiday features to help Bing and Yahoo advertisers to run their  campaigns smother.  According to adCenter blog post, there are three top features include a sleeker web interface, a simpler desktop control panel, better tracking and reporting tools.

Web user interface:

• Helping advertisers to manage campaign easier.
• Providing keywords suggestion tool for finding matching keywords faster.

Desktop control panel:

• Merging data from Google AdWords easier.
• Searching over 1,000 keywords to run better targeting.

Tracking and reporting tools:

• Helping advertisers to analyze ROI and campaign performances (incl. A/B test).
• Providing detailed historical data (incl. hour, day, week, and month) to help advertisers to compare campaigns and keywords.