Google has the top one corporate reputation, while Bing’s parent has the 16th best corporate reputation

Using sample survey of 30,104 people conducted by Harris Interactive from December 30 to February 22, 2011, the brand consultant firm reported that Bing’s parent has the 16th best corporate reputation.  Bing’s parent has a total score of 80.16, which also captured as one of the top companies for investing. 

Google has the top one corporate reputation with a total score of 84.05.  The giant search engine company won due to the top one scorer for categories such as workplace environment and financial performance.  Google also has the top five scorers for categories include vision & leadership, social responsibility, and product & service quality.

Other companies in the list that was provided by Harris Interactive annually include Johnson & Johnson, 3M Company, Apple, Intel, Procter & Gamble, Sony, Coca-Cola, General Mills, UPS, and FedEx.

 
(Table: Harris Interactive, click here to download a full report which required a registration)